Highest TU Darmstadt
Start-up Competitions – a marketing tool?
OnlineMany competitions are offering great opportunity for startups to promote their idea or products. We will talk about the different kinds of startup competitions you could join especially in Rhein-Main as well as what is needed to win a competition. Let’s discuss if a competition is a good marketing tool and when could you join […]
Why it is important to look beyond the business: How much does the team
OnlineIt is common knowledge that entrepreneurial personalities differ and are relevant for business success. Yet, it is questionable that entrepreneurial allrounder exist. Therefore, the team competences matter but does the personalities fit? We will explore different types and see how they match.
The Fundamentals of Business Modelling for AI Startups and Their Practical Application to a ChatGPT API Use Case.
OnlineIn this lecture, you will learn the basics of business modelling, including common frameworks. We will focus on business model characteristics for AI startups and explore opportunities for creating new business models by integrating third-party AI tools like ChatGPT into your business solution. The lecture will culminate in a final exercise where we will develop […]
From Brainstorm to Business: The Ideation Phase of Design Thinking for young Entrepreneurs
OnlineJoin us for a stimulating lecture on ideation, where you'll discover how to spark your creativity and turn challenges into opportunities. Through interactive exercises, you'll explore different brainstorming methods and discover how to evaluate and select the most promising ideas. Don't miss this chance to unleash your inner innovator and take the first step towards […]
Business Idea Scouting with Trend Research & ChatGPT Prompt Support
OnlineIn this lecture, we will develop a business idea by identifying trending topics in the market and using ChatGPT prompts to transform the trend idea into a business idea. We will discuss what a business idea needs to be one and how online trend research tools can help to inspire the idea development. Finally, we […]
Management and leadership – why we need both, even in a start-up!
OnlineDo successful start-ups need outstanding managers or leaders? Or do they need both? When should founders deal with these issues? This lecture examines the question from a practical perspective, from the speaker's own start-ups and selected start-ups from the innovation ecosystem.
Ringvorlesung: Management & Leadership
OnlineDo successful start-ups need outstanding managers or leaders? Or do they need both? When should founders deal with these issues? This lecture examines the question from a practical perspective, from the speaker's own start-ups and selected start-ups from the innovation ecosystem.